Nutritionally-dense total meal alternatives have been rising in popularity, particularly in markets such as the US and UK. English-brand Huel, cleverly abbreviating “Human Fuel,” has made a global name in offering convenience with bottled complete meals that offer measured amounts of protein, carbohydrates and fats in vegan-friendly formats. California-made Soylent features a similar range of RTD beverages, powders and bars that pride itself in making nutrition more accessible to everyone through their micro and macro profile enhanced collection.