Our industry reports are tailored specifically to your research needs. Recent deep-dive reports include: ‘Insight: Japan 2020’, ‘Chinese Consumer Forecast 2015’ and ‘Beverage Innovation: Asia’. Five by Fifty reports look beyond fads and trends to find real insights that provide deeper and more valuable opportunities to connect with consumers in each market. We provide this data through the form of digital content, customized and company branded intranet sites, video and print reports.
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The fastest way to understand consumer needs is to step into your target audience’s shoes for the day. We routinely take our clients into homes, onto the streets and on consumer footpaths, visiting retail and showrooms for a totally immersive ethnographic research experience. We have crafted more than 300+ insight safaris for Retail, FMCG, Media, Entertainment, Fashion, Technology and Luxury sectors.
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Our proprietary three-step SEED-SPARK-SWITCH (S3™) process of workshops, in-depth reports, ideation and concept testing helps clients build a strategic innovation structure: filtering intelligence, finding insights and producing ideas for new or improved products, services and marketing strategies. We also offer corporate coaching and seminars for companies adopting a new culture of innovation. More details here.

Japanese consumers are known to be the pickiest in the world and consequently nothing less than a perfect product will survive in the Japanese marketplace. In this sensory-oriented seminar and participatory workshop, we explain what constitutes quality in Japan and demonstrate practically how to adapt these strategies in developing and enhancing your brand’s product line-up, that will also emotionally engage consumers worldwide.
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We also carry out qualitative market research and utilize a pool of early adopters for influencer marketing and seeding programs. For a Bespoke quotation, click here.